Bounce Back from Email Bounces

Sales reps need to know when their emails to contacts, leads, and person accounts don’t go through. Without a warning, they’re waiting for a response that’ll never come. Now reps know which lead, contact, or person account has a bad email address, and they know which specific email wasn’t delivered.

Where: This change applies to Lightning Experience in Essentials, Professional, Enterprise, Performance, Unlimited, and Developer editions.

Who: Any user can see a bounce warning. If the user has update rights to the record, the user can update the contact’s email address to remove the bounce warning.

Why: A bounce warning appears next to the email address in lead, contact, and person account record (1).

Email bounce information

Reps can also see the bounce warning in the activity timeline (2).



The activity timeline doesn’t show the bounce warning for list emails.

When reps click the warning next to the email address, they are taken to the appropriate detail page to update the email address.

How: To activate Bounce Management, from Setup, click Email, then click Deliverability. Select Activate bounce management.

To display bounce information, from Setup, enter Enhanced Email in the Quick Find box, and then select Enhanced Email. Click Enable.