Reveal Relationships Between Accounts and Campaigns
New related lists are available on campaign and account records, which can help your sales reps make connections between the two. They can quickly navigate between records or act on related records. Add the Accounts related list to campaign records and add the Campaigns related list to account records.
Where: This change applies to all Pardot editions with Salesforce Professional, Enterprise, and Unlimited editions.
How: Decide whether reps need one or both related lists, and add the related list to the appropriate page layouts.