Set Up B2B Marketing Analytics with Ease

B2B Marketing Analytics offers the same powerful dashboards and insights as before, but it’s now easier to set up. The new flow guides you through the steps, including choosing a Pardot account, optional dashboards, and locale settings.

Where: This change applies to Lightning Experience and Salesforce Classic and is included with Pardot Plus and Advanced.

Who: Users with the ManageTemplatedApp or WaveEmbeddedApp permission set can create and edit the B2B Marketing Analytics app, dashboards, and dataflow. The WaveEmbeddedApp permission set allows creation of custom apps and datasets from external sources.