Choose Which Records Sync Between Salesforce and Pardot
Gone are the days of adjusting sharing rules and organization-wide defaults. Now you can use Marketing Data Sharing to decide what syncs between Salesforce and Pardot. And because selective sync rules are managed in Pardot, you don’t need to be a Salesforce admin or even have a Sales Cloud license.
Where: This change applies to the Pardot Lightning app with any Pardot edition.
How: Change your Marketing Data Sharing settings by editing the Salesforce-Pardot connector.