Reuse Content Across Campaign Emails with Snippets
Where: This change applies to all Pardot editions with the Pardot Lightning app.
Why: After you create a snippet, you can use it over and over. To create a snippet, open a connected campaign. From the Snippet Assignments related list, create a snippet assignment and the new snippet record. From there, use the editor to enter the new snippet content.
After you save a snippet, it becomes available on the Snippets tab where it can be edited or deleted. Then use Handlebars Merge Language (HML) to pull the snippet into an email or email template. Snippets are available in the HML merge field picker.
How: To let users create and manage snippets, add the Snippet tab and related lists to record pages. Add the Assignments related list to snippet records and the Snippet Assignments related list to campaigns.