Criteria-Based Audiences work with page variations to let you target specific audiences with specific pages. Previously, you had to create a whole bunch of different page variations and set criteria on each one. Now, you can create a set of criteria for an audience, and apply the same audience to multiple page variations. Starting Summer ‘17, we’re making some major tweaks and vast improvements on how you set up audiences. This functionality is available in communities that are based on the Customer Service (Napili), Partner Central, and Lightning Bolt solutions.
Let’s take a look at how we’ve improved the page variation and audience experience.
- If you had page variations and their criteria already set up in your community, we’ve now moved them into Criteria-Based Audiences. They are now labeled as Audience 1, Audience 2, and so forth. Hover over an audience to see its criteria, and give it the name it deserves.
- We’ve added new criteria (domain and city) to help you set hyper-local and hyper-specific audiences (if that floats your boat).
- The new domain criteria shows your page variation just to users of the selected community
domain or domains.
- We’ve updated the user interface so creating and managing audiences is a cinch.